Amazon’s Scout

Amazon’s Scout Experiment Offers Tailored Product Recommendation Based on ‘Like’ and ‘Dislike’

Personalization is a key growth aspects of any e-commerce site. According to a report from CNBC, Amazon is testing an AI driven shopping site ‘Scout’ that allows the users to figure out what they want to buy through instant recommendations. A simple concept incorporated in Scout is the voting mechanism that recommends products based on customers’ likes. Most of the online sites recommends products solely based on what shoppers have