According to the latest report published by Fact.MR, titled “Natural Food Color Additives Market: Global Industry Analysis and Opportunity Assessment, 2019–2029,” the global natural food color additives market is anticipated to grow at a CAGR of more than 5% during the forecast period in terms of value. With the growing awareness of the masses towards using clean label products, the usage of natural food color additives has been gaining traction. The aversion of consumers towards the synthetic and chemical products has been evident in the recent past. The key factors affecting the natural food color additives market are the increasing downstream demand and consumer health consciousness.
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The Natural Food Color Additives Market to Gain Traction with Stricter Regulatory Frameworks
The rules and regulations regarding chemical content limits have become stringent and have been heavily imposed by governments. The FDA’s ban on PHOs (Partially Hydrogenated Oils), as the majorly used emulsifiers, has created a need for alternatives. The inclination of end use industries for natural food color additives is due to broad range of colors and color stability.
Major changes have been implemented in the global market with the introduction of ISO 22000. The ISO 22000 family is involved in the application of all related standards regarding food safety and also include application of other standards like ISO 9001:2000. The rules and regulations issued by federal and governmental agencies are aligned with the International Standards. This, in turn, will garner significant demand for eco-friendly and natural food color additives in the forecast period.
Key players covered in natural food color additives report are Kalsec Inc., San-Ei Gen F.F.I., Inc., International Flavors & Fragrances, Chr. Hansen Holding A/S, Sensient Technologies Corporation, Koninklijke DSM N.V. and Naturex SA among others. The research carried out over the years has linked artificial colors with carcinogenic and cardiovascular problems. In light of these studies, companies have taken precautionary measures to avoid artificial food emulsifiers and have become proactive in integrating natural food color additives in their products. The companies have been upgrading their manufacturing processes for better synthesis of natural food color additives. The reforms will in turn benefit the consumers with better food coloring options and help the natural food color additives to create new standards.