Demand For Untreated Fluff Pulp Is Projected To Increase At A High CAGR Of Around 6.6% By 2032

Chemical & Materials

Untreated Fluff Pulp Market: An Overview

Fluff pulp is a type of pulp made from softwood obtained by sulphite or sulphate pulp. It is a chemical pulp mainly parameterized on the basis of bulk and water absorbency. Fluff pulp was developed for the manufacturing of sanitary pads and napkins.

The manufacturing of fluff pulp is carried out through a bleached chemical process. For the production of several personal care products, fluff pulp is used as a raw material in the absorbent core due to its high absorbency. Today, over 75% of fluff pulp is used in the production of diapers. Untreated Fluff pulp accounts for more about 10% of the total pulp market, globally. This factor is expected to create immense opportunity for the fluff pulp market during the forecast period.

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Key Segments of Fluff Pulp Industry Survey

  • By Source:

    • Loblolly Pine
    • Slash Pine
  • By Grade:

    • Untreated
      • Bleached
      • Unbleached
    • Treated
  • By Application:

    • Absorbent Core Products
      • Baby Diapers
      •  Adult Diapers
      •  Feminine Hygiene Products
        • Sanitary Napkins
        • Panty Liners
        • Under Pads
        • Breast Pads
        • Wet Wipes
    • Others
  • By Region:

    • North America Fluff Pulp Market
    • Latin America Fluff Pulp Market
    • Europe Fluff Pulp Market
    • East Asia Fluff Pulp Market
    • South Asia & Oceania Fluff Pulp Market
    • Middle East & Africa Fluff Pulp Market

Competition Landscape

UPM, Celulosa Arauco y Constitucion SA, Daio Paper, Domtar, FUJIAN XINGYUAN INDUSTRY CO.,LTD, GP Cellulose, International Paper, Klabin SA, OASN Ltd, Rayonier Advanced Materials Inc, Resolute Forest Products Inc, Suzano SA, WestRock Company, and Stora Enso are some of the major fluff pulp suppliers.

  • In January 2022, Stora Enso announced that it would invest around US$ 48 million in 2022 on new technology while it also restructures its fluff pulp production site based in Skutskär, Sweden. This has been done to increase cost efficiencies and reduce carbon footprint.
  •  In July 2019, UPM announced to invest around US$ 2.7 billion in the construction of a eucalyptus pulp mill with an annual capacity of 2.1 million tons, in Uruguay. The investment is projected to enhance UPS’s earnings and help it gain a competitive advantage.

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