Squeezable Plastic Tubes Market Is Expected To Forecast An Expansion Rate Of Around 6% By 2027

Retail and Consumer Goods

Global sales of the squeezable plastic tubes in 2018 surpassed US$ 700 Mn and are anticipated to expand at a moderate pace over the forecast period, according to a recently published Fact.MR study. Europe will maintain its supremacy in the market for the squeezable plastic tubes, owing to the widespread consumption in various end-use applications of squeezable plastic tubes. Emerging markets like India, China, North Middle East & Africa, etc. offer tremendous potential for development in personal care and beauty products. After Asia Pacific, MEA is anticipated to show the second-fastest growth rate in personal care market consumption. Africa’s young and fashion-conscious ‘middle class’ population is fueling the demand of squeezable plastic tubes across the region. Also, the significant growth in the end-use sector across the region has skyrocketed the demand for squeezable plastic tubes across the globe.

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Global Gains in Skin Care as Oral Care Demand Slows

The study opines that global hair care and skincare industries are growing at much higher rates. Anti-aging creams, shampoos and hair conditioners are some of the products driving the squeezable plastic tubes market. Squeezable plastic tubes sales will also likely to be boosted by consumer demand for packaging convenience, and the ease of application. In the case of toothpaste, Indian consumers are shifting from traditional herbal products to toothpaste, underpinning the volume rise in squeezable plastic tubes.

The way for brand owners to differentiate their offerings is through packaging, particularly in specialist skincare products such as anti-aging. Premium and mid premium brands offer more sophisticated lines to increase brand perception, as well unit prices, such as Neutrogena with its Rapid Wrinkle Repair Serum or Diors’ UV shield BB Cream, which are both available in a squeezable plastic tubes.

Global Squeezable Plastic Tubes Market: In-Depth Assessment on Key Segments

The global squeezable plastic tubes market is segmented on the basis of capacity, material, closure, end-use application and region.

Capacity	Less than 50 ml 50 to 100 ml 101 to 150 ml Above 150 ml
Material	Polyethylene Polypropylene Other Materials (EVOH, Polyamide etc.)
Closure	Stand Up Cap Nozzle Cap Fez Cap Flip Top Cap Others
End Use Applications	Beauty and Personal Care Packaging Food Packaging Homecare Packaging Pharmaceutical Packaging Other Applications
Region	North America Latin America Europe East Asia South Asia & Oceania Middle East & Africa

Competitive Landscape

Several companies engaged in squeezable plastic tubes segment are focusing on broadening their product portfolios and expanding their reach into untapped markets by collaborating with businesses. Manufacturers are also focused on well-timed acquisitions and mergers to increase the market share in global squeezable plastic tubes market.

Recently, In July 2019, Berry Global Group, Inc. announced the completion of its acquisition of RPC Group Plc for a purchase price of approximately US$ 6.5 billion
In April 2019, Blackstone committed up to $460 million to Acquire a Majority Stake in Essel Propack, which will enhance the brand value of the company

Continuous introduction of innovative designs is a major driver for the growth of the market for squeezable plastic tubes. Consumers around the globe are looking for brands to entertain and engage them.

Moreover, the increased consumption of medical products, art products and other end-use products is fueling the development for global squeezable plastic tubes market.