Coated White Board Paper Market Projected To Witness Optimistic Growth Trajectory on Backdrop of Multiple Factors

Business Industry Insights

Coated White Board Paper Market

The coated whiteboard paper market is expected to rise at a CAGR of ~4.7%, during the forecast period.

Newly released data from coated whiteboard paper market analysis shows that global demand of overall coated whiteboard paper market is estimated to reach year-on-year (YoY) growth of 5.6% in 2021 with million units. The demand for 201- 400 GSM coated whiteboard paper is expected to increase in doubles in the next five years compared to the past decade.

Coated White Board Paper Market: An Overview

Penetrating internet trade and e-commerce are the primary factors driving the market growth. The increasing popularity of food delivery and delivery of day-to-day products makes a spike in packaging, which will further drive the market growth.

Furthermore, stringent environmental regulations towards plastic packaging are driving the market towards a shift which in turn boosts the market. Coated whiteboard paper provides thermal stability, moisture proofing, and mechanical flexibility to the packed goods. Moreover, expanding end-user industries are driving the market demand for coated whiteboard paper market.

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Competitive Landscape

Global Players: –

  • Sappi Limited
  • Stora Enso Oyj
  • Venkraft Paper Mills Pvt. Ltd.
  • Emami Paper Mills Ltd.
  • International Paper
  • Magnum Ventures Ltd.
  • UPM
  • West Coast Paper Mills Limited
  • El-Salam PaperMill
  • Millennium Overseas.

APAC Players: –

  • JK Paper
  • Monit Paper and Chemicals (P) Ltd.
  • Asia Pulp and Paper
  • Hangzhou Gerson Paper Co. Ltd
  • Nippon Paper Industries Co. Ltd.
  • Venkraft Paper Mills Pvt. Ltd.
  • Murli Industries
  • Qiongdao Sanshi Paper Co. Ltd.

What Factors Will Escalate the Market Growth of Coated White Board Paper Market?

Established global competitors in the coated whiteboard paper market are manufacturing different specializations grades with a different variety of coating materials. These coated whiteboard papers are used in packaging applications. Mostly the target product is used in dry packaging.

Apart from all this, the mechanical flexibility of the coated whiteboard paper market is very essential for the food packaging industry. Furthermore, customization in the market has made it more appealable to the consumer as they can order products in accordance with any coating material that is required. Thus driving the sales for coated whiteboard paper market.

How will End-Use Industries Contribute to the Market Growth of Coated White Board Paper Market?

End-use industries such as food & beverages, pharmaceuticals, electrical & electronics, personal care products are experiencing an all-time surge due to rapid expansion.

Global brands are penetrating local markets to produce goods for a particular segment of people and fuelling globalization with each passing day. In the middle of all this packaging sector has seen a boom and most importantly flexible packaging has seen an upsurge in demand, this all will directly affect the sales of the product. Due to these reasons, coated whiteboard paper market will witness an exponential rise in demand in the future.

What Strategies are Adopted by Key Players for Increasing their Market Share in the Coated White Board Paper Market?

The key competitors implement various strategies such as product launch, merger & acquisition, expansion, innovation and others to survive and compete in the market:

  • In October 2019, HP Indigo signed a collaborative deal to print media in the wood free products of Sappi Europe using digital imaging technologies. With this, the demand product will be customized and prepared following consumer’s needs surging the financial profitability of the market.

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